Smart Protection, Simple Process
Reliable Auto and Home Insurance for Everyday Peace of Mind
We make protecting your car and home easy and affordable. Let’s simplify your coverage with options that actually make sense for your lifestyle and your budget—because you deserve real peace of mind.
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Clear Coverage
Policies you can actually understand. No jargon, just clear communication.

Quick Help
Real people. Real answers. Here when you need us, no runaround.

Budget-Friendly
Quality coverage that protects—without draining your wallet.
About Us
Reliable Coverage That Keeps Your Life in Motion
At Farmers Insurance – Lloyd Nichols, we focus on making auto and home insurance simple, flexible, and accessible. With years of experience serving our local community, we understand the importance of reliable protection that fits your budget and lifestyle. Whether you’re buying a new home, switching your auto policy, or just looking for better service, we’re here to make things easier. Every policy is built with care and attention to detail, backed by responsive service when it matters most. You won’t find pushy sales tactics here—just honest advice and helpful guidance. We’re not just selling insurance. We’re making sure you feel safe and secure every day.
Support When You Need It
Let’s Make It Easy
Whether it’s a simple question or a complex situation, we’re just a call away. Our focus is helping you feel confident about your coverage without the usual stress. From quotes to claims, we’ll walk you through every step—clearly and quickly. Insurance doesn’t need to be complicated. We’ll make sure it’s not.
Insurance Services In Albuquerque, Santa Fe, Rio Rancho, NM

Auto Insurance

Home Insurance
Easy Process, Real Coverage
Start Your Quote Today
Getting insured shouldn’t feel like a chore. Tell us a little about your needs, and we’ll give you a personalized quote that’s fast, fair, and totally free. No hard sells, no fine print—just the info you need to make a smart decision. Because good coverage starts with a good conversation.
Get in touch
Let’s Talk About Your Coverage
Have questions or ready to get started? We’re here to help make your insurance journey simple and stress-free. Whether you need a quote, a policy review, or just someone to explain your options, we’re ready to assist. Reach out by phone, email, or the contact form—we’ll respond quickly with the guidance you need, whenever you need it.
- (505) 983-2805
- lnichols@farmersagent.com
- 1301 S Saint Francis Dr Ste B, Santa Fe, NM 87505
Our Client’s Feedback
What Our Clients Say
People choose us because we listen, respond quickly, and keep things simple. Our clients appreciate the clarity we provide, the fairness in our pricing, and how easy it is to get help when they need it. That’s what keeps them coming back—and telling others about us.

Shell Goldman
Client
Lloyd Nichols is one of the nicest guys you’ll ever meet. He has years in the business with lots of excellent advice and offers excellent options for your home, car our life insurance needs. As a busy real estate broker, Lloyd makes himself fully available to my clients needs…. hard to find a better broker than Lloyd Nichols.

Jaime Phippen
Client
Lloyd was great to work with! We had to make a few updates to our house to avoid our homeowners policy from being terminated, and Lloyd made every effort to help guide us along the way. He met me at the house, told me what changes needed to be made, and kept in constant contact while we made the changes. He also met us on the weekend, when he wasn’t scheduled to work, to take pictures of the changes and submit them to our underwriter so our policy didn’t lapse. If you’re looking for great customer service and a knowledgeable agent, Lloyd is your person!

Stevie Marlis
Client
My realtor recommended Lloyd when I tried to purchase a home in Santa Fe in 2020. It was the wrong time and place! This time around, in 2024, I found a great rental in Santa Fe, and I called Lloyd again for renters and auto insurance. He couldn’t be more personable or knowledgeable. I went to AAA to up my membership and register my car, and the agent there gave me a quote on the same renters and auto insurance. The quote was lower than Lloyd’s, but the approach and the vibe didn’t compare. I went with Lloyd Nichols and Farmers Insurance. I know I’ll get well taken care of if an accident should happen, and I also know that making decisions based on more than money is one way to nudge the world toward being a better place.